EMI was bought out by Terra Firma in august 2007 for £3.2 billion
They announced that EMI had sustained a major loss of £260 million in 2006-2007
At the same time, the share market in Britain dropped from 16% to 9%
Radiohead and Paul McCartney walked out of EMI because of the shares dropping
The rolling stones also left and went to rival company universal music group
Guy Hands is the Company executive officer of terra firma and planned to cut up to 2000 jobs at EMI because of the substantial loss the year before
This job cut would reduce the costs for the company, £200 million a year has been saved since the job cut
In 2008 the UK chief executive, tony Wadsworth left after 25 years working for them
The job cuts were spread over 2008 and affected a third of EMI’s 5500 staff members
EMI made £1.46 billion revenue in 2008
There net income was a staggering £757 million lose 2007 to 2008
In 1991 Thorn EMI bought the last 50% of Chrysalis Records
In 1992 they took over Richard Branson’s Virgin Records
On the 16th august 1996 Thorn EMI shareholder voted in favour of demerger proposals and in a result of this the company was called EMI Group PLC
Between 2004 and 2006 EMI divested from the C-Pop market in Hong Kong
On the 2nd April 2007 EMI announced that the company would be releasing its music in a new DRM free format
They distributed this music under apples iTunes in the iTunes plus category
These track cost £0.99, $1.29 or E1.29 obviously depending where in the world you were
Legacy sold there tracks for £0.79, $0.99 or E0.99
These cheaper tracks had a lower quality sound and for £0.20, $0.30 or E0.30 you could upgrade the tracks
On may 30th 2007, EMI released DRM free music videos and high quality DRM free files
Robbie Williams signed a record breaking 6 album deal worth £80 million which is the biggest record deal in Great Britain and the second biggest deal in music history
On the 15th December 2005, apple records launched a law suit against EMI for not paying royalties
According to Apple, EMI had with held $50 million
A legal settlement was announced on 12th April 2007 and the terms were undisclosed
In may 2006 EMI made an attempt to buy Warner music group but was turned down
Warner music group then made an attempt to buy EMI which was also turned down
What still is the BIG FOUR nearly became three
The two companies are still talking about if one company should buy the other
When Terra Firma bought EMI they were recommended the 265 pence per share offer from Terra Firma which had previously been rejected had made EMI a £260 million loss in the past year
Terra firma was not the only company interested in buying EMI, Warner music offered 315 pence per share in cash on June 14th 2006
This was rejected and was regarded as totally and wholly unacceptable
It was first thought that the take over of EMI would be a failure as they were only offered 3% of the shares and they had targeted more than 90% originally
Terra firma extended the deal dead line by 3 weeks as they were desperate to get the 90% acceptance level
They sent 429 notices which meant the minority share holders were forced to sell there shares
EMI is the only privately owned major music company in the world
The first EMI website was launched in 1993
In 1998 they first streamed a whole music album over the World Wide Web
They were also the first to stream a digital album download
In 2002 EMI was the first major music company that made new music digitally available to the consumer
In 2007 they were the first to make its music available with out digital right management which is DRM
In September 2007 EMI was delisted from the London stock exchange
EMI out sourced Toshibas CD manufacturing operations
EMI has the worlds best and largest catalogue and is unmatched by any other company
In 1996 priority records joined the EMI fold
To help support future generations of musicians, in 1997 EMI established the EMI Music Sound Foundation, an independent music education charity that has distributed over £2 million to schools, students and teachers throughout Britain and is now the single largest sponsor of specialist performing arts colleges in the UK.
Wednesday, 22 April 2009
Monday, 6 April 2009
G321 Resit Evaluation
In what ways does your media product use, develop or challenge forms and conventions of real media products?
I have used some of the conventions of real media products in my film with my acting and also some in the script work. I was influenced by the TV series, ‘The Bill’ which, although being a TV drama rather than a film, illustrated some of the atmosphere I wished to create. For example, in my Mise en scene I used the convention of cutting from the scene of the attack directly to the police station. I had seen this in ‘The Bill and thought it worked well. It helped me to determine what camera shots to use and also what type of language to use. I used medium shots, an action shot and an over the shoulder shot. These shots keep the audience involved with the action which is happening in the shot and also makes them feel involved. I watched a section of ''The Bill'' where a young woman was attacked in the woods whilst walking her dog. She is one of many women to be attacked and the police have links to suspect it to be the same person. I developed this idea and changed it to fit the resources I had and could use. It also helped me to decide on the best opening shot to instantly grab the audience.
How does your media product represent particular social groups?
I wanted my character to be real, an everyday person, in order to create the feeling for the audience that the situation could happen to them, that the character was not elite or exempt from dangerous or threatening situations. The protagonist portrayed was a young male, part of the high C socio-democracy. In my study I found that “The Bill” would usually use D / E social-demographic characters, council estate dwellers as a victim, focusing on the crime through poverty angle. My character is a students and this therefore puts him higher in the class system, but still appeals to a wide audience.
Choosing the crime genre makes my others characters as policemen obvious, clearly a middle class position in society. I kept this representation through the way the characters spoke, the formal language they used and the desk top position they held, portraying them higher than the standard PC.
What kind of Media Institution might distribute your product and why?
In recent years Dreamworks have made a few thrillers but mainly distribute family feature films. Disturbia and Sweeny Todd are two of the recent thrillers to be distributed by Dreamworks. Dreamworks was founded in 1994 and has had over 10 films that have made over 100 million US dollars each. Dreamworks would not distribute my film as they distribute family feature films mainly and mine does not fall into the family feature film criteria.
Paramount distributes thriller films like Vertigo and Psycho. Paramount could distribute my film because they distribute thrillers. Paramount pictures are the oldest existing film company in the USA and also have the highest grossing film studio. Paramount could distribute my film as they distribute thrillers and my film is of the thriller genre.
Who would be the audience for your media product?
The audience for my media film would be anyone that is interested in thrillers. I targeted it at the teenagers and young adults (13-19). I showed my film to a class of students that were between the ages of 14-16 which is in the middle of my targeted age range, the students felt it was more of a crime thriller as there were police involved, they also commented on the acting, which I felt let down the realism of the piece, but which did not really impact on the effectiveness of the genre. If my film were to be published and assessed by the BBFC would be under the 12 rating as my film contains some mild violence.
How did you attract/address your audience?
I attracted my audience by using certain camera angles that would get the audience to feel involved in the film. Over the shoulder shots and medium shots are used. When I was making my film I made sure that all my scenes had action in it that was critical to the filming and made sure something was always going on.
What have you learnt about technologies from the process of constructing the product?
I have learnt how to efficiently use cameras and how to get the most out of the camera angles. I have also learnt how to use the apple Macs which were really strange to get used to; a big learning curve in going from a PC to a Mac and learning how to use the editing suite. I have also learnt how to use the apple Mac programs like iMovie which enables you to make a film through editing and adding sounds and music to your movies. I have also learnt to use iDVD which I used to burn my movie on to a DVD so it can be played onto a DVD player. Basic skills in using a video camera and tripod for stable shots was something that I developed in my production.
Looking back at your preliminary task, what do you feel that you have learnt in the progression from it to the full product?
I developed my skills with the Macs as I had practiced using them whilst making my first piece, so when it came round to the second piece I knew what I had to do and knew what the tools do and where I can find them. I also have learnt what shots are used for certain parts of the films and also continuity in filming like weather and clothes being the same if you have to shoot your film on two different days. When shooting my first piece I had some problems with zooming in to fast so it looked really bad when played back so I had to learn how to go about these problems at a slower pace which also adds effect to the filming. General camera usage helped me a lot as I had not really filmed anything before so I was unsure on how to use them to their full potential. Items of clothing were important to me in my final piece which I didn’t realise would be critical. I asked the attacker to wear a dark coat so he would look more frightening and so that the viewers would also recognise them, this added to the mise en scene, which had to be developed differently from my first Artefact. Artefact One did not require an establishing shot because it was straight into the action, but I knew how to scan and fill a shot from my first Artefact which therefore I was able to develop in Artefact Two. In my first piece it was a small piece of footage with two people striking a deal with each other. We had established that we needed the characters to sound serious and deeper voices were needed, I was then able to develop the use of diegetic and non-diegetic sound.
Overall I learnt how to edit and cut scenes that were detrimental to my final piece. I have learnt that a good variety of shots is needed so that it is not boring.
I have used some of the conventions of real media products in my film with my acting and also some in the script work. I was influenced by the TV series, ‘The Bill’ which, although being a TV drama rather than a film, illustrated some of the atmosphere I wished to create. For example, in my Mise en scene I used the convention of cutting from the scene of the attack directly to the police station. I had seen this in ‘The Bill and thought it worked well. It helped me to determine what camera shots to use and also what type of language to use. I used medium shots, an action shot and an over the shoulder shot. These shots keep the audience involved with the action which is happening in the shot and also makes them feel involved. I watched a section of ''The Bill'' where a young woman was attacked in the woods whilst walking her dog. She is one of many women to be attacked and the police have links to suspect it to be the same person. I developed this idea and changed it to fit the resources I had and could use. It also helped me to decide on the best opening shot to instantly grab the audience.
How does your media product represent particular social groups?
I wanted my character to be real, an everyday person, in order to create the feeling for the audience that the situation could happen to them, that the character was not elite or exempt from dangerous or threatening situations. The protagonist portrayed was a young male, part of the high C socio-democracy. In my study I found that “The Bill” would usually use D / E social-demographic characters, council estate dwellers as a victim, focusing on the crime through poverty angle. My character is a students and this therefore puts him higher in the class system, but still appeals to a wide audience.
Choosing the crime genre makes my others characters as policemen obvious, clearly a middle class position in society. I kept this representation through the way the characters spoke, the formal language they used and the desk top position they held, portraying them higher than the standard PC.
What kind of Media Institution might distribute your product and why?
In recent years Dreamworks have made a few thrillers but mainly distribute family feature films. Disturbia and Sweeny Todd are two of the recent thrillers to be distributed by Dreamworks. Dreamworks was founded in 1994 and has had over 10 films that have made over 100 million US dollars each. Dreamworks would not distribute my film as they distribute family feature films mainly and mine does not fall into the family feature film criteria.
Paramount distributes thriller films like Vertigo and Psycho. Paramount could distribute my film because they distribute thrillers. Paramount pictures are the oldest existing film company in the USA and also have the highest grossing film studio. Paramount could distribute my film as they distribute thrillers and my film is of the thriller genre.
Who would be the audience for your media product?
The audience for my media film would be anyone that is interested in thrillers. I targeted it at the teenagers and young adults (13-19). I showed my film to a class of students that were between the ages of 14-16 which is in the middle of my targeted age range, the students felt it was more of a crime thriller as there were police involved, they also commented on the acting, which I felt let down the realism of the piece, but which did not really impact on the effectiveness of the genre. If my film were to be published and assessed by the BBFC would be under the 12 rating as my film contains some mild violence.
How did you attract/address your audience?
I attracted my audience by using certain camera angles that would get the audience to feel involved in the film. Over the shoulder shots and medium shots are used. When I was making my film I made sure that all my scenes had action in it that was critical to the filming and made sure something was always going on.
What have you learnt about technologies from the process of constructing the product?
I have learnt how to efficiently use cameras and how to get the most out of the camera angles. I have also learnt how to use the apple Macs which were really strange to get used to; a big learning curve in going from a PC to a Mac and learning how to use the editing suite. I have also learnt how to use the apple Mac programs like iMovie which enables you to make a film through editing and adding sounds and music to your movies. I have also learnt to use iDVD which I used to burn my movie on to a DVD so it can be played onto a DVD player. Basic skills in using a video camera and tripod for stable shots was something that I developed in my production.
Looking back at your preliminary task, what do you feel that you have learnt in the progression from it to the full product?
I developed my skills with the Macs as I had practiced using them whilst making my first piece, so when it came round to the second piece I knew what I had to do and knew what the tools do and where I can find them. I also have learnt what shots are used for certain parts of the films and also continuity in filming like weather and clothes being the same if you have to shoot your film on two different days. When shooting my first piece I had some problems with zooming in to fast so it looked really bad when played back so I had to learn how to go about these problems at a slower pace which also adds effect to the filming. General camera usage helped me a lot as I had not really filmed anything before so I was unsure on how to use them to their full potential. Items of clothing were important to me in my final piece which I didn’t realise would be critical. I asked the attacker to wear a dark coat so he would look more frightening and so that the viewers would also recognise them, this added to the mise en scene, which had to be developed differently from my first Artefact. Artefact One did not require an establishing shot because it was straight into the action, but I knew how to scan and fill a shot from my first Artefact which therefore I was able to develop in Artefact Two. In my first piece it was a small piece of footage with two people striking a deal with each other. We had established that we needed the characters to sound serious and deeper voices were needed, I was then able to develop the use of diegetic and non-diegetic sound.
Overall I learnt how to edit and cut scenes that were detrimental to my final piece. I have learnt that a good variety of shots is needed so that it is not boring.
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